Example · haldencoffee.com/subscribe

One link. A week of posts. Better every Monday.

Halden Coffee is a fictional business: small-batch coffee, roasted to order and delivered every two weeks. Here's what a week with Scala looks like.

Week 1 · Three posts, approved in two minutes

Halden Coffee

Better than your café. Half the price.

Tue · Offer1,240 reached
Halden Coffee

Fresh coffee tastes like this.

Thu · Tip2,080 reached
Halden Coffee

Roasted Tuesday. In your cup by Friday.

Sat · Behind the scenes3,910 reached

Best post of the week

Monday · What Scala told the owner

Your weekly report

Your behind-the-scenes post reached three times as many people as your offer.

Next week leans into the roastery: more of what people stopped for, and one offer instead of two.

2 behind-the-scenes posts A roast-day before and after 1 offer, not 2

Week 2.Already planned.

The owner opened the email, tapped approve, and went back to roasting. That was the whole week of marketing.

Try it with your own link.

No website? Search for your business or use your Instagram.