Free SEO check

How does your website show up in Google?

Scala looks at your site the way Google does and tells you what to fix, most important first. Free, no sign-up, about a minute.

We look at your home page and up to seven more, check your links and run Google's speed test for phones. Nothing on your site is changed.

What it checks. In the order it matters.

Found in Google

  • A title and description on every page, the right length and not repeated
  • One main heading per page
  • A sitemap and robots.txt, and nothing telling Google to stay away
  • The page's language, and canonical links that point to your own site

Works on phones

  • Pages set up for phone screens
  • Speed on phones, from Google's own PageSpeed test

Trusted and shareable

  • A secure https address
  • Your business details (name, address, hours, phone) in the form search engines understand
  • A picture when your links are shared

Worth reading

  • Pages with too little text to rank
  • Images described for search and screen readers
  • Broken links

Each problem comes with a plain-words fix and how much it matters. For the full list of what local businesses should check, read the local SEO checklist and the guide to your Google Business Profile.

Questions.

Is the SEO check really free?

Yes. No sign-up and no card. Enter your website and the results show on the page in about a minute.

Does it change anything on my website?

No. It looks at your home page and up to seven more, the way a search engine would, and changes nothing.

Does it check my Google Business Profile?

The free check looks at your website. With a Scala plan, Scala also helps you get on Google Maps and keeps your website check running every month.

What does Scala add?

With a plan (from $19 a month), Scala writes the fixes for you (titles, descriptions and image text, ready to paste), re-checks your site every month and compares it with businesses near you. It also designs your social posts and emails your customers.