Email marketing
Bring customers back, by email.
Import your customer list from a spreadsheet, or type it in. Scala writes emails in your voice for offers, news and reminders, sends the ones you approve and shows who opened and clicked.
Import your list
From a CSV or Excel file, or typed in. Only people who agreed to hear from you, with consent confirmed at import.
Written in your voice
Offers, news, new arrivals and holiday emails, planned with your posts so they say the same thing.
Sent when you approve
Every email waits for your OK, then goes out from a sending address set up for delivery, with an unsubscribe link in each one.
See what happened
Delivered, opened, clicked, bounced and spam reports per email. Links carry tags so your own analytics see the visits.
Good to know.
- It doesn't buy or rent email lists, and won't email people who didn't agree.
- It doesn't yet track sales from each email; it tracks opens and clicks.
Hands-off. Never out of control.
Nothing posts without you
Every post and email waits for your OK, in the app or from the email we send when a week is ready. Turn on auto-publish for posts only when you trust it.
Never says what you wouldn't
Tell Scala the words, prices and claims to avoid. It checks every post against them.
Pause any time
One switch stops posting. Nothing is lost when you resume.
This week's posts
1 waitingThree posts ready for Halden Coffee
Roasted Tuesday. In your cup by Friday.
When was your coffee roasted?
Fresh coffee tastes like this.
Every bag shows its roast date.
- Posting
- Tue, Thu, Sat at 11:00
- Where
- Instagram, Facebook and X
- Approve
- Here, or from your email
Questions.
Who can I email?
Only people who agreed to hear from you, such as customers who signed up or bought from you. Every email has an unsubscribe link and unsubscribes are honoured automatically.
How many people can I email?
Up to 500 subscribers on Starter, 2,500 on Growth and 10,000 on Scale.
Does it send without asking?
No. Every email waits for your approval.
Can I see who opened an email?
Yes. Scala shows delivered, opened, clicked, bounced and spam reports for every email.
Read more
Email marketing
Email marketing for small business: a beginner's guide
Build a list with consent, write your first three emails, pick a sending schedule, follow CAN-SPAM basics and measure what matters.
Email marketing
How to build an email list for a local business
15 in-store and online ways to grow your list, from counter QR codes to booking forms, with consent wording you can copy.
Email marketing
Win-back email templates for local businesses
Copy-ready win-back emails for gyms, salons, restaurants and shops, with subject lines, offers and when to send each one.
