Blog
Marketing that works for local businesses.
Post ideas, captions, calendars and Google tips you can use today. Written for owners, not marketers.
Email marketing
Email marketing for small business: a beginner's guide
Build a list with consent, write your first three emails, pick a sending schedule, follow CAN-SPAM basics and measure what matters.
Email marketing
How to build an email list for a local business
15 in-store and online ways to grow your list, from counter QR codes to booking forms, with consent wording you can copy.
Email marketing
34 email marketing ideas for restaurants (plus 3 examples)
Restaurant email ideas for new dishes, slow nights, events and holidays, a 4-week calendar, subject lines and three full emails to copy.
Email marketing
Win-back email templates for local businesses
Copy-ready win-back emails for gyms, salons, restaurants and shops, with subject lines, offers and when to send each one.