Scala vs Blaze: prices, posts and who each suits

Updated October 31, 2026 · Written by the Scala team

Blaze and Scala both promise marketing done for you, but they price it very differently. Blaze's self-serve plans ($79 and $149 a month) give you an AI tool that creates content for you to review, and its done-for-you plan, with a dedicated marketing expert, costs $999 a month. Scala plans, designs and posts your Instagram, Facebook and X posts from your own photos, emails your customers and checks your website, from $19 a month. Blaze does more than Scala: ads, websites and an AI receptionist on its top plan. If you need those, Blaze is the fuller package. If you need your social posts and emails done well and affordably, Scala costs less.

We make Scala, so read this with that in mind. Blaze facts come from Blaze's pricing page, checked on 31 October 2026. Prices change, so check before you buy.

The short comparison

	Scala	Blaze
Starting price	$19 a month (pricing)	$79 a month (Starter)
Done-for-you with a person	No: Scala's AI does the work, you approve	All-In-One, $999 a month, with a dedicated marketing expert
Plans and writes the week's posts	Yes	Yes
Designs posts from your own photos	Yes, in your look	Creates content from your brand kit
Posting accounts	Instagram and Facebook; X on Growth and Scale	3 on Starter, 10 on Growth
Reels	2 a week on Growth, 3 on Scale, from your clips	AI video uses 15 credits each
Email to your customers	Yes, every plan	Emails use 3 credits each
Paid ads	No	Automated ad campaigns on Starter; search ads on All-In-One
Website and AI receptionist	No	All-In-One only
Free trial	No: see your posts and plan before you pay	7 days, no card needed (Starter and Growth)
Prices in naira	Yes, from ₦9,900 a month	No

When Blaze is the better choice

You want ads run for you. Blaze's Starter includes automated ad campaigns. Scala doesn't run ads today.
You want everything in one contract, including a website and a person. Blaze's All-In-One covers a website, Google Business Profile, search ads, an AI receptionist and reviews, managed by a marketing expert, for $999 a month.
You manage many accounts. Growth includes 10 posting accounts and unlimited users.

When Scala is the better choice

Your budget is under $100 a month. Scala's Starter is $19 and Growth is $79, with email on every plan.
You want posts made from your own photos, in your own look. Scala learns your style from your posts, designs from your real photos and checks every word before you see it.
You're in Nigeria or elsewhere in Africa. Scala charges in naira through Paystack in Nigeria, and lower US dollar prices for the rest of Africa are rolling out.

Frequently asked questions

Is Scala cheaper than Blaze?

Yes. Scala's plans are $19, $79 and $249 a month. Blaze's are $79 and $149 a month for the self-serve plans and $999 a month for All-In-One.

Does Scala run ads like Blaze?

No. Scala posts organically to Instagram, Facebook and X, and sends emails to your own customers. Ads are planned for later.

Which is better for a local restaurant or salon?

If you need regular, good-looking posts and emails, Scala does that for less. If you also need ads, a new website and someone to answer calls, Blaze's All-In-One covers more, at a higher price.

Can I try both?

Yes. Blaze offers a 7-day free trial on Starter and Growth. Scala has no trial, but shows what it would post for your business before you pay. See what Scala would post before you pay.

See what Scala would post Pricing