Scala vs ClickGrow: credits or a fixed plan
Updated · Written by the Scala team
ClickGrow and Scala both use AI to market a small business, but they price and work differently. ClickGrow sells credits: Pro starts at $99 a month for 10,000 credits that pay for posts, images, video, website scans, automations and reports, with unlimited businesses and users; Concierge adds a team that helps you set up (ClickGrow billing help). Scala is a fixed plan for one business: 3, 5 or 7 designed posts a week, emails to your customers, a monthly website and Google check and a Monday report, from $19 a month. If you run several businesses or an agency, ClickGrow fits. If you run one local business and want a fixed price, Scala fits better.
We make Scala, so read this with that in mind. ClickGrow facts come from ClickGrow's help center, checked on 12 November 2026.
The short comparison
| Scala | ClickGrow | |
|---|---|---|
| Price | $19, $79 or $249 a month (pricing) | Pro from $99 a month (10,000 credits) up to $999 (100,000 credits); yearly saves two months |
| How you pay | A fixed plan with set posts each week | Credits used by each AI feature |
| Businesses | One per plan; each extra business 30% off | Unlimited |
| Free trial | No; see what Scala would post first | 7 days with 3,000 credits |
| Uses your own photos | Yes, designs from your real photos and logo | Generates images and video with credits |
| Emails to your customers | Yes, to your own list | Not listed in the plan |
| Website and Google check | Yes, every month, with the fixes written | Website scans use credits |
| Help from people | Email support; priority on Scale | Concierge plan adds a team |
| Prices in naira | Yes, from ₦9,900 a month | No |
When ClickGrow is the better choice
- You run several businesses or an agency. Every ClickGrow plan includes unlimited businesses and users.
- You want people to help you set up. ClickGrow's Concierge plan adds guided onboarding and strategy calls.
- You want to control spend by credits. Unused credits roll over for a month on monthly plans.
When Scala is the better choice
- You run one local business. Scala's plans start at $19 a month with a set number of posts each week.
- You want your real products in your posts. Scala designs from your own photos and never invents products or prices.
- You want email and Google included. Scala emails your customers and looks after your Google listing on every plan.
Frequently asked questions
How much does ClickGrow cost?
ClickGrow Pro starts at $99 a month for 10,000 credits, according to its help center, rising to $999 a month for 100,000 credits. Scala starts at $19 a month.
What happens when ClickGrow credits run out?
Its help center says AI features and automations pause until credits refresh or you upgrade. Scala's plans don't use credits; each one includes a set number of posts a week.
Is Scala good for agencies?
Scala is built for owners. Each business has its own plan, with every extra business 30% off, so it suits a few businesses better than a large client list.
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