Set up Scala for your business
Start from your website, your Google listing or your Instagram handle. Scala learns your business, shows you posts made for it, and then you choose a plan, connect Instagram and Facebook and answer three quick questions.
1. Find your business
On the get started page, choose how Scala should find you:
- Website: your website, online store or booking page.
- Search: your business as it shows on Google Maps. Type the business name and city.
- Instagram: your Instagram handle.
Scala looks through what it finds while you create your account. You'll confirm your email with a code we send you.
2. See what Scala would do
Next you'll see what Scala found about your business, then a plan of what it can do for you. Scala designs your first posts from your own photos and logo, with captions in your voice. This takes a few minutes, so plain layouts show until they're ready.
3. Choose a plan
Pick Starter, Growth or Scale, monthly or yearly. Plans are paid from the first day; see What do the plans cost?
4. Connect Instagram and Facebook
One Meta login lets Scala post to your Instagram and your Facebook Page. You choose the Page right after logging in. You can tap Skip for now and connect later from Channels. See Connect Instagram and Facebook.
5. Answer three questions
- What should we promote? Offers, products or deals to feature. Scala starts you off with what it found on your site.
- Anything we should never say? Every post is checked against this list before you see it. You can skip it.
- When should posts go out? Pick the days and the time.
Tap Finish setup. Scala drafts your first posts and emails you when they're ready to approve.
You can change every answer later in Brand profile.